Singer Reimagined, a marque synonymous with the meticulous restoration and reimagining of iconic timepieces, has unveiled its latest masterpiece: the Heritage V72. This exquisite chronograph is not merely a revival but a profound tribute to the legendary Valjoux 72 movement, a calibre that once defined the golden age of sports chronographs. By sourcing new-old-stock (NOS) Valjoux 72 movements, Singer Reimagined has embarked on a journey to not only restore but elevate this horological icon, imbuing it with finishing techniques that far surpass its original industrial grandeur. The result is a horological work of art, presented in a refined 38.8mm case, available in both lustrous steel and precious 18k gold, and featuring a captivating glassbox exhibition caseback that invites admiration of the meticulously restored movement within. Singer Reimagined’s ethos for this project is clear: "to take a mythical machine, understand its soul, and give it a second life worthy of its time in place." This philosophy underscores a deep respect for the calibre’s heritage, combined with an ambition to push the boundaries of contemporary watchmaking.
The Enduring Legacy of the Valjoux 72
The Valjoux 72 movement holds an almost mythical status in the annals of watchmaking. Revered as one of the finest manual-winding, column-wheel chronograph calibres ever produced, it represents a pinnacle of mechanical engineering and design. An evolution of the two-register Valjoux 23, the tricompax Valjoux 72 first graced the horological landscape in 1938 and remained in production for an impressive 36 years, ceasing production in 1974. During its extensive lifespan, this robust and accurate movement powered countless celebrated sports chronographs from the sportiest racing watches to the most elegant dress chronographs. Its adoption by premier watch brands such as Rolex, Breitling, Heuer, Universal Genève, Jaeger-LeCoultre, and Longines attests to its unparalleled quality and desirability. Many of these watches are now highly sought-after vintage pieces, their value intrinsically linked to the enduring appeal of the Valjoux 72.
The significance of the Valjoux 72 extends beyond its technical prowess. It became the heartbeat of watches that accompanied explorers, pilots, race car drivers, and adventurers, becoming inextricably linked with moments of high drama and human achievement. Its presence on the wrist of these individuals cemented its status not just as a timekeeping instrument, but as a symbol of precision, reliability, and a life lived with passion and purpose. The enduring demand for watches equipped with this calibre fuels a vibrant vintage market, where well-preserved examples command significant premiums. Singer Reimagined’s decision to breathe new life into these movements is a direct response to this enduring appreciation for horological heritage.
Singer’s "Restomod" Philosophy Applied to Timepieces
Much like its sister company, Singer Vehicle Design, which has garnered global acclaim for its bespoke restorations and "restomods" of the iconic Porsche 911, Singer Reimagined applies a similar philosophy to the realm of haute horlogerie. This approach involves taking revered, often vintage, mechanical creations and meticulously restoring and enhancing them with modern techniques and an unwavering commitment to aesthetic and functional excellence. The Heritage V72 follows in the footsteps of Singer Reimagined’s previous endeavor, the 2025 Heritage Chronograph, which featured a similarly restored new-old-stock Valjoux 236 movement. These projects are not mere reassemblies of old parts; they are profound reinterpretations, respecting the original soul while elevating the execution to contemporary, and often superior, standards.
This "restomod" approach allows Singer Reimagined to address the inherent challenges of working with vintage movements. While the core architecture and functionality of the Valjoux 72 are exceptional, original finishing techniques, while appropriate for their time, can often be surpassed by modern haute horlogerie standards. By applying contemporary artisanal skills, Singer Reimagined aims to reveal the hidden beauty and intricate details of the movement, transforming it into a spectacle worthy of the finest watchmaking displays. This commitment to elevating the original design is a hallmark of the Singer brand, whether applied to automotive icons or horological treasures.

Design and Case: A Harmonious Blend of Vintage and Modern
The Heritage V72 is presented in a perfectly proportioned 38.8mm case, a size that strikes an ideal balance between vintage sensibility and modern wearability. The case’s thickness is measured at 13.25mm, ensuring a substantial presence on the wrist without being overly imposing. It is available in two distinct material choices: solid 18k yellow gold and high-grade stainless steel. Both versions are finished with a sophisticated sunray satin treatment on their main surfaces, contrasted by meticulously polished bevels that catch and reflect light, adding a dynamic visual dimension.
The chronograph pushers are designed in a classic piston style, a nod to vintage chronographs, and are polished to a mirror finish, providing a tactile and visually pleasing interaction when operating the chronograph functions. The crown, flat and fluted, also receives a polished treatment, complementing the overall aesthetic. A defining feature of the Heritage V72 is its "glassbox" sapphire crystal, present on both the front and the exhibition caseback. This domed crystal offers a captivating, distortion-free view of the dial and, more importantly, the meticulously finished movement beneath, while also providing a satisfying vintage visual appeal. The water resistance is rated at 50 meters, offering practical protection against everyday exposure.
The choice between yellow gold and stainless steel offers discerning collectors distinct aesthetic personalities. The gold edition exudes a timeless opulence, while the steel version presents a more understated yet equally sophisticated presence. Both cases are crafted with the same exacting attention to detail, ensuring that the wearer experiences the highest level of finishing regardless of material choice.
Dial and Aesthetics: A Symphony of Detail
The dial of the Heritage V72 is framed by Singer’s signature golden toothed flange, a distinctive design element also found on the brand’s Caballero time-only watch. This intricate detail adds a layer of visual depth and mechanical elegance. The dial background itself varies according to the case material: the steel edition features a refined matte stone-grey, while the gold edition boasts a luxurious velvety matte black. This contrast provides a striking backdrop for the dial’s other elements.
The layout is a classic tricompax configuration, faithfully reflecting the architecture of the Valjoux 72 movement. Three snailed sub-dials, rendered in a champagne hue, provide excellent legibility for the 30-minute chronograph counter at 3 o’clock, the 12-hour totalizer at 6 o’clock, and the running seconds indicator at 9 o’clock. Applied, faceted golden hour markers enhance the dial’s dimensionality and provide clear time-reading cues. The applied Singer logo at the 12 o’clock position is a subtle yet proud declaration of the brand’s craftsmanship.
The hands are a notable feature. The openworked sword-shaped hour and minute hands are tipped with luminescent orange inserts, offering excellent visibility in low-light conditions. Complementing these is the central chronograph seconds hand, a signature element of Singer timepieces, rendered in the brand’s characteristic vibrant orange and capped with a golden cabochon. A precision peripheral track, marked with minute and second indicators, further enhances the dial’s functional appeal and its racing-inspired aesthetic.

The Revelation: A Restored Valjoux 72 Transformed
The true spectacle of the Heritage V72 is unveiled through its exhibition caseback, where the meticulously restored Valjoux 72 movement resides. Singer Reimagined’s approach to this movement is transformative, elevating it from a historical industrial marvel to a piece of contemporary haute horlogerie art. The brand has sourced pristine, untouched new-old-stock Valjoux 72 movements, ensuring that the fundamental integrity of these legendary calibres is preserved.
The restoration process is far more than a simple service; it is a painstaking reinterpretation that adheres to the highest horological standards. Each movement is meticulously disassembled, cleaned, and then reassembled with an emphasis on exceeding original manufacturing specifications, particularly in terms of finishing. This dedication to detail is evident in every facet of the movement’s appearance.
Haute Horlogerie Finishing: A New Life for a Legendary Calibre
Singer Reimagined has applied a range of traditional haute horlogerie finishing techniques to the Valjoux 72 movement, revealing its inherent architectural beauty in a way never intended by its original creators. The bridges and plates are treated to a sophisticated frosting, creating a refined, matte texture that diffuses light beautifully and provides a striking contrast to the polished components. The chamfers, the angled edges of the movement parts, are meticulously hand-polished, ensuring they gleam and reflect light from every angle, a hallmark of true artisanal craftsmanship.
The steel parts within the movement are rhodium-plated, not only for enhanced durability and corrosion resistance but also for a brilliant, lustrous finish. Even the screws undergo a rigorous polishing process. A particularly striking detail is the application of a blue ALD (Atomic Layer Deposition) treatment to the switch component, adding a subtle yet captivating splash of colour and modern technological enhancement.
The iconic Y-shaped chronograph bridge, a prominent structural element that spans the geartrain, proudly bears the inscription "Restored by Singer." This inscription serves as a testament to the brand’s commitment to its craft and its respect for the movement’s heritage. Despite these extensive aesthetic enhancements, Singer Reimagined has thoughtfully preserved the original technical specifications of the Valjoux 72. The movement retains its classic frequency of 18,000 vibrations per hour (vph), which translates to 2.5Hz, and its power reserve remains at approximately 44 hours. This commitment to preserving the original performance characteristics ensures that the Heritage V72 is not just a beautiful object but also a functional and reliable timepiece.
Straps and Exclusivity: The Final Touches
The Heritage V72 is presented on carefully selected straps that complement its refined aesthetics. The yellow gold edition is paired with a sophisticated 20mm black grained leather strap that tapers to 16mm at the gold pin buckle, offering a classic and luxurious feel. The stainless steel model is accompanied by a grey textile strap of the same dimensions (20mm tapering to 16mm) and a matching steel pin buckle, providing a more casual yet equally elegant option.

The exclusivity of the Heritage V72 is a key aspect of its appeal. The steel edition is strictly limited to 50 pieces worldwide, while the more opulent 18k yellow gold version is even more exclusive, with a production run limited to just 20 pieces. These limited numbers ensure that each Heritage V72 is a highly sought-after collector’s item.
Availability and Pricing
The Singer Reimagined Heritage V72 is slated for release in early November 2026. Prospective buyers can acquire these exceptional timepieces through official Singer Reimagined retailers or directly from the brand’s dedicated sales team. The pricing reflects the rarity of the movements, the extensive restoration work, and the use of precious materials. The steel edition is priced at CHF 23,000 (excluding tax), while the limited edition in 18k yellow gold commands a price of CHF 45,000 (excluding tax). This pricing positions the Heritage V72 firmly within the realm of high-end independent watchmaking, appealing to collectors who appreciate both horological heritage and avant-garde craftsmanship.
Broader Implications and Analysis
The Singer Reimagined Heritage V72 represents a significant development in the independent watchmaking sector, particularly in its approach to vintage movements. In an era where the availability of new, iconic vintage calibres is finite, Singer Reimagined’s strategy of sourcing and meticulously restoring NOS movements offers a viable path to preserving and celebrating horological history. This approach not only provides collectors with access to exceptional timepieces but also highlights the potential for innovation within the constraints of historical mechanical engineering.
The brand’s ability to elevate the finishing of a movement originally designed for mass production to the level of haute horlogerie is a testament to the skill and vision of its artisans. This raises the bar for what is considered possible in the restoration and reimagining of vintage watch components. It also suggests a growing market for timepieces that bridge the gap between historical significance and contemporary luxury.
The success of the Heritage V72 could inspire other independent watchmakers to explore similar avenues, potentially leading to a renaissance of classic movements reimagined for a new generation of collectors. The demand for such pieces is likely to remain strong, driven by a desire for uniqueness, exceptional craftsmanship, and a tangible connection to horological history. The limited production numbers further underscore the exclusivity and investment potential of these timepieces, solidifying Singer Reimagined’s position as a purveyor of rare and exceptional watches.
The Heritage V72 is more than just a watch; it is a narrative. It tells a story of a legendary movement’s past, its enduring significance, and its vibrant future, all meticulously crafted and presented by a brand dedicated to the art of reimagination.

Technical Specifications
Case:
- Diameter: 38.8mm
- Thickness: 13.25mm
- Materials: Available in 18k yellow gold or stainless steel
- Finishing: Satin-finished with mirror-polished bevels
- Pushers: Piston-style chronograph pushers, polished
- Crown: Flat, fluted crown, polished
- Crystal: Glassbox sapphire crystal with internal AR coating (front and back)
- Water Resistance: 50 meters
Dial:
- Flange: Golden toothed flange
- Background: Velvety matte black (gold edition), stone-grey (steel edition)
- Sub-dials: Champagne-colored with snailed interiors (30-min register at 3, 12-hour register at 6, running seconds at 9 o’clock)
- Markers: Applied, faceted golden hour markers
- Logo: Applied Singer logo at noon
- Hands: Openworked sword-shaped hour and minute hands with orange Super-LumiNova; signature Singer orange central chronograph seconds hand with golden cabochon
- Track: Precision min/sec track on periphery
Movement:
- Calibre: SG7201, based on vintage NOS manual-winding Valjoux 72, restored and finished by Singer
- Dimensions: 29.5mm diameter x 6.5mm thickness
- Frequency: 18,000vph (2.5Hz)
- Components: 166 parts, 17 jewels
- Power Reserve: Approximately 44 hours
- Finishing: Frosted bridges and plates with polished bevels; rhodium-plated and satin-brushed steel components; "Restored by Singer" inscription on chronograph bridge
- Functions: Hours, minutes, small seconds, chronograph with central seconds hand and 30-minute and 12-hour totalizers
Strap:
- Gold Reference: 20mm black grained leather strap tapering to 16mm at gold pin buckle
- Steel Reference: 20mm grey textile strap tapering to 16mm at steel pin buckle
References:
- SR620-1 (Gold)
- SR621 (Steel)
Availability:

- Steel edition: Limited to 50 pieces
- Gold edition: Limited to 20 pieces
- Release: Early November 2026
Price:
- Steel edition: CHF 23,000 (excluding tax)
- Gold edition: CHF 45,000 (excluding tax)
For more information, please visit singerreimagined.com.